Ice Bulb of Newport Beach, CA needs to first figure out whether customers are willing to pay more for the quality of ice, designs and installation that it provides, a consultant says.
Submitted on
15-Dec-09 8:00 AM
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Eventia has launched a white paper to communicate the benefits and financial returns that can be yielded by companies investing in live events.
Submitted on
14-Dec-09 8:00 AM
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